Most of our clients want a method of seeing how successful their site is in terms of visitor numbers and other metrics. Using Google Analytics is a popular way of doing this.
Some of the stats Google Analytics can measure are:
- How many visits you get in a period of time
- How long visitors stay
- Which country your visitors come from
- Popular times of day they visit
- What device they use
- How many pages visitors view in one session
Google Analytics works through adding a piece of code with a special tracking ID to your website.