MND Scotland provides care and support to everyone affected by Motor Neurone Disease in Scotland.
Formerly known as the Scottish Motor Neurone Disease Association, MND Scotland decided to shorten its name and commissioned graphics.coop to create a new logo. We worked with them to choose colours and imagery that were meaningful to the charity, and suited their brand. We created a simple, bright and versatile logo using the iconic Scottish Cornflower as an emblem in two shades of blue. We also created a bespoke font for MND Scotland to use throughout their brand. These elements have been used with great success on banners, t-shirts, leaflets and online and thanks to the success of the ‘ice bucket challenge’ in 2014 the organisation is getting more exposure than ever.
What we provided:
- logo redesign
- bespoke font